CAE Lifestyle
The latest trends and styles
STUDY GUIDE
Where Do Clothes Go When We’re Done?
Every second, the equivalent of one garbage truck of textiles is landfilled or burned. — Ellen MacArthur Foundation, 2017
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STUDY GUIDE
Old Clothes, New Purpose: Why We Offer Free Pickups for Donations
But we also ask for something in return: thoughtfulness.
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Featured
Responsibility Isn’t an Add-On. It’s the Starting Point.
For us, responsibility isn’t a footnote. It’s the first decision we make.*
Before we sketch a design, before we touch a swatch, before we think about pricing — we ask one thing:
Is this worth making?
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STUDY GUIDE
The True Cost of a ₹399 T-Shirt
If it costs less than a sandwich, something’s off.
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Beauty
Timeless Doesn’t Mean Boring: The Case for Designing for 2035
What if your clothes aged with you — not against you?
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Lifestyle
Why We Don’t Launch 100 SKUs a Month
Because you don’t need everything. You just need the right thing.
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